As customers grow to expect more technical and project details in the proposals they receive, proposal writing is also evolving. Now, the process involves more than a single salesperson. At PINT, we bring in marketing, tech, project managers, and other team members to make our proposals and estimates as accurate as possible. Wouldn’t it be great if there was a proposal management solution that could involve the necessary team members and meet other internal requirements for proposal and contract documents? Today we are exploring some of the available options.
Inside the mind of a web development agency*
OXXO came to PINT, Inc. to redesign their website. As a convenience store chain with more than 11,000 locations in Mexico, they are a very recognizable presence in the region. But beyond branding concerns, a website redesign would also have to address:
A wide offering of products and services available at OXXO stores
Numerous corporate initiatives supported by OXXO management
The diversity among audience groups visiting the site
These issues may seem like a tall order to address in one unified website. The challenge was heightened a bit by OXXO’s large pool of repeat site visitors: dramatic updates to navigation and page layouts might confuse returning visitors accustomed to the existing design. But PINT leveraged a CMS update, extensive information architecture consulting, and some savvy design and implementation to create a new http://www.oxxo.com that is easy to use, both for internal users as well as new and returning external site visitors.