Inside the mind of a web development agency*


On Managing “Creatives”

in Design, Miscellaneous, Project Management by | April 18th, 2013 | 2 Comments »

Last week, Mike Montiero shared a Harvard Business Review article that sparked considerable backlash. The article, titled “Seven Rules for Managing Creative-But-Difficult People” (title has been changed from the original “Seven Rules for Managing Creative People”) has amassed over 700 comments. It’s currently the most read and commented article on HBR in the past 30 days.

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SEC Gives OK for Social Media Usage on Company Announcements

in Social Media by | April 3rd, 2013 | 3 Comments »

As of Tuesday this week, the Security Exchange Commission (SEC) gave clearance for companies to use social media such as Twitter and Facebook to make company announcements. The only catch: the company must clearly notify investors if – and which – social media outlets they will use to distribute material. This is to ensure that all investors have access to information at the same time, and non-exclusively.

For a company like Stocktwits, a social media platform dedicated exclusively to investment communication, this could present interesting new opportunities in audience engagement. And as a web development agency, the way we help companies strategize conversations online just got a little bit more exciting.

For full details, view the full SEC announcement here.

Little Bird Aims to Help You Find and Connect with Influencers Online

in Miscellaneous, Online Marketing, Social Media by | March 29th, 2013 | 4 Comments »

Somebody may have finally figured out the social influence issue. My social influence issue, at least. My issue is that the typical “influencers” — or the ones with all the “Klout” —  are often either inaccessible or not the real audience I am trying to reach. Many influencers have a cast of people who they get their information from, and tapping into that cast isn’t easy.

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