On-site search is one aspect of web development that some organizations use to their advantage. Are you one of them?
Inside the mind of a web development agency*
Have you ever heard of McMaster-Carr? This supplier of washers, nuts, and other hardware has a shout-out for their onsite search on their Wikipedia page. Let’s take a look and see what they are doing so well.
Over 500,000 products, still easy to shop
Site search is a great way for users to get directly to the information they seek. Type in exactly what you want, and you get the exact page you need.
- No sifting through the navigation looking for the page that might contain the information you want.
- No clicking the back button to see if you may have missed something on the previous page.
- No scrolling down to the bottom of the page for the sitemap to see subpages lead.
“Search, and ye shall receive.”
Well, in theory at least. But there are a few ways you can ensure this experience for your site’s users.
Web developers try to keep everything running smoothly and make it easy for users to find specific pages. But sometimes you just cannot avoid running into an error page online. And while encountering error pages can be a major disappointment, some organizations are using them as an opportunity to affect the user experience while keeping users engaged. And they are doing it in some creative ways.