Blog
User Experience
Key Considerations for Investor Relations Websites
Creating an Investor Relations page that grabs the attention of various shareholders and instills confidence in your business is a crucial part of your company’s...
Human-Centered Web Design Begins with UX Research
At PINT, one of the first things we do when we start a web design project is determine what kind of design and marketing research...
Get Better User Feedback by Considering These Three Things
When gathered thoughtfully, user feedback can serve as an important foundation for human-centered and data-driven design. Yet out of the many research methods commonly found...
Automated Testing for the Web
As the web grows more complex and dynamic, the need for testing grows as well. However, testing often suffers from a lack of prioritization, accountability,...
User Personas: What They Are and Why They’re Important
Defining User Personas What is a user persona? What does it include? User personas are archetypes that reflect the goals, needs, and traits of a...
How to make Design Decisions from Behavioral Data
Research is critical to our user-centered design process at PINT. While every project is different, we like our user research to include some combination of...
Redesign vs. Continuous Improvement: How to Approach Site Changes
When deciding to update your website, you have two main options: Completely redoing your site with a big redesign OR Implementing small, trackable changes with...
Mobile-First Design: Optimizing Your Website’s Performance
In October of 2016 mobile internet usage surpassed desktop usage, and this trend is continuing to climb. In order to ensure an ideal performance on...
#BIO2017: 4 Website Improvements You Can Do Today and 5 Before #BIO2018
With #BIO2017 coming to a close, I wanted to write a brief post about some things partnering companies could to improve their websites before #BIO2018...